ARC MAGAZINE
ARC Magazine is Lincoln Electric’s innovated marketing tool that targets a younger, more creative audience. The magazine features new upcoming makers who bring inspiration and insight to the welding industry. ARC magazine is produced quarterly. As Art Director, I was tasked with producing layout designs, ad development,
co-producing and editing with writers, employing photographers, collaborating
with illustrators, and preparing the organized files for the printer.
Lincoln Electric, 2013-2014
Art Direction, Design & Typography, UX